The Quintessential Marketing Automation Guidebook Now Available from Manticore Technology
Ten sales and marketing thought leaders deliver insights and best practices on Marketing Automation in complimentary eBook.
AUSTIN, TX – July 13, 2010 – Manticore Technology™ the trusted provider of easy-to-use, powerful, marketing automation solutions for managing the marketing funnel, today announced online availability of The Quintessential Marketing Automation Guidebook, a comprehensive eBook that captures the collective knowledge and insight of leading thought leaders on marketing automation best practices.
"Marketing automation can undoubtedly deliver tremendous value," said Christopher Doran, vice president, marketing at Manticore Technology. "The truth is, to deliver on the promise of marketing automation, companies need do a lot of hard work to turn the vision into reality. The Quintessential Marketing Automation Guidebook delivers insights to executives and marketers from some of the industry's top thought leaders on factors they need to consider to make marketing automation a success in their organization."
Packed with over 40 pages of insightful content, The Quintessential Marketing Automation Guidebook features insights from nine industry leaders, including Jill Konrath, author of Snap Selling, and Craig Rosenberg, author of The Funnelholic Blog, among others.
"Marketing automation offers B2B marketers amazing power to drive revenue growth," said Ardath Albee, author of eMarketing Strategies for the Complex Sale. "Manticore's latest eBook, The Quintessential Marketing Automation Guidebook, delivers best practice approaches to producing the return on investment that demonstrates contribution to the achievement of business objectives."
Over the upcoming weeks, Manticore's popular b2b marketing blog, the Funnel Focus will be featuring in-depth interviews with the authors featured in the eBook.
About Manticore Technology
Manticore Technology is a leading SaaS marketing automation solution provider that enables marketers to effortlessly move sales prospects through the pipeline through demand generation, lead management, lead scoring, and lead nurturing, while feeding their sales team invaluable insight about the interests of each lead. Manticore Technology has enterprise customers around the globe, including, Jaspersoft, Sharebuilder 401(k) and PGP. For more information visit www.manticoretechnology.com or call 1-866-Manticore.