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Manticore Technology Launches Worldwide Partner ProgramProgram Enables Marketing, Sales and Demand Generation Agencies to Build Practices Around Manticore’s Award Winning Marketing Automation PlatformAustin, Texas – June 2, 2009 – Manticore Technology™, a leading provider of easy-to-use, powerful, marketing automation solutions, today announced that the company has launched a worldwide partner program, enabling sales, marketing and demand generation agencies around the globe to deliver services around Manticore’s award winning platform. The program offers two unique options. The first is an agency program, which allows consultants to offer the Manticore Technology solution and associated consulting services to their customers, resulting in the generation of new revenues for the agency. Agency Partners will design and execute demand generation and lead nurturing campaigns on behalf of their clients, resulting in an increase in both the number and the quality of leads passed to sales. In order to maximize the flexibility of these programs for the agency, Manticore will allow the agency to "rent" the Manticore marketing automation platform in three, six, or twelve month increments. Manticore is unique in offering agencies this option. In addition, the agency will receive a license to utilize Manticore Technology internally for their own marketing automation, demand generation and lead nurturing needs. The second partnership option is a consultant program, where marketing and sales consultants can deliver strategic services such as marketing-sales alignment, sales pipeline optimization and nurturing campaign design in conjunction with Manticore Technology. These services will ensure that Manticore Technology customers are able to maximize their return on investment in Manticore Technology. Consulting partners will receive training on Manticore Technology and will receive compensation for introducing Manticore Technology to clients that are looking for a best in breed marketing automation platform. Early participants find the symbiotic nature or the program particularly appealing. Not only can they offer new services to their existing markets, but they can tap into new sources of customers due to Manticore’s rapidly growing customer base. "With Manticore Technology, we have taken market leading demand generation to the APAC region, already surpassing our expectations," said Leigh Kelson, CEO, Pacific Rim Marketing Pty Ltd, Australia's leading cloud computing consultancy that specializes in aligning sales and marketing through salesforce.com and Manticore Technology. "Manticore Technology is an established leader in the marketing automation space," said Malcolm Friedberg, Principal, Left Brain Marketing, a Silicon Valley-based marketing consulting firm that specializes in designing and implementing customized marketing automation programs for B2B companies. "Combining the powerful functionality of Manticore Technology with our established domain expertise, Left Brain Marketing delivers outsourced lead nurturing services to companies in North America that recognize the need for marketing automation - but lack the internal resources to manage it internally." "Not having to sign a lengthy term agreement with Manticore Technology gives us the flexibility to focus on executing solid campaigns for customers and marketers looking to get more out of their marketing programs," said Dave Reske, managing director at Nowspeed Marketing, an Internet marketing agency committed to delivering measurable, real-world results on behalf of today’s leading businesses. "Manticore Technology’s Partner Program creates a win-win," said Jeff Erramouspe, president, Manticore Technology. "The program will offer valuable services to companies in our growing customer base looking to take their marketing automation to the next level, while enabling agencies worldwide to deliver value to their customers through our unrivaled platform." About Manticore TechnologyManticore Technology is an on-demand, marketing automation solution provider that enables marketers to effortlessly move sales prospects through the pipeline through demand generation, lead management, lead scoring, and lead nurturing, while feeding their sales team invaluable insight about the interests of each lead. Manticore Technology has enterprise customers around the globe, including, Jaspersoft, Sharebuilder 401(k) and Xactly Corp. For more information visit manticoretechnology.com or call 1-866-Manticore. Press Contact:Maria Krinsky |
